We set out to translate the prestige of Ink Grade’s wines and the dramatic beauty of their mountain estate into a visual language. Inspired by the rugged, terraced vineyards and refined identity, we designed each element to immerse customers in the world of Ink Grade—a delicate blend of strength and sophisticated luxury.
Product photography is crisp with deep tones, emphasizing the wines' complexity, while property imagery reveals the expansive landscape, evoking a strong sense of place. The wine labels feature vintage lithographs of California’s wildlife and natural beauty, a visual homage to the land’s storied history.
Our design for their tasting room collateral transformed every touchpoint into a sensory experience that echoed Ink Grade’s rugged landscape. The folder features sculpted blind embossing inspired by the terraced vineyards, while a delicate eucalyptus leaf on the edge of the menu offers another tactile connection to the land. Foil stamping and a hand-crafted wax seal with the Ink Grade monogram finish the piece, turning a set of collateral into a carefully composed narrative.
Ink Grade’s packaging is an extension of the brand’s meticulous craftsmanship. Custom elements—from tissue paper to substantial tactile envelopes and hand-made wax seals—ensure every interaction feels intentional. Each piece tells a story, turning the simple act of unboxing a wine shipment into an immersive brand experience.
